Yara launches YaraMila Power fertilizer

Elizabeth Agutu

By Elizabeth Agutu,

Eldoret, Kenya 7th March 2018…… YaraMila Power Launch Event was held at Sirikwa hotel with various distributors, farmers and suppliers in attendance.

‘Yara East Africa is known as the leading crop nutrition company in Africa whose focus is to create better yields through better knowledge to provide crop nutrition solutions for millions of farmers across Africa. The aim is to increase crop yield and quality and ultimately farmer’s profits while maintaining soil quality and environmental values hence farmers sustainability and food security in the country.’ Said Mr. Vitalis Wafula the Commercial Manager for Yara East Africa.

1 Jubilant stewards Yara Mila Power Launch at Eldoret (224)

He also stated that for us to ensure food security in Kenya, we need to produce almost double the current farm produce especially in maize as we are currently producing 34 million bags against an annual demand in excess of 50Million bags. ‘This therefore means that we need to ensure proper nutrients are given to the crops which as human beings require a balanced diet. YaraMila Power is made specifically to ensure that crops receive the Essential Nutrients, including Nitrogen, Phosphorus, Pottasium and secondary and micro-nutrients. This balanced Nutrient composition in the right forms, ensure better farmer productivity without having adverse effects on the soil.’ He said.

1 Yara Mila Power Launch at Bungoma Jubilant Stewards of Africa

The North Rift region currently produces amongst the highest yields countrywide. However, the soils have been largely affected by the high acidity content thus affecting the annual yield. Yara has therefore partnered with the county governments as well as various institutions to ensure that farmers are properly trained on how to maintain the optimum soil PH while producing more.

1 Yara Mila Power Launch at Eldoret

To ensure that there will not be any counterfeits, Yara has partnered with key accredited distributors in various regions who sell only genuine products, and works with the Anti-Counterfeit Agency to educate farmers and Distributors on how to avoid counterfeit products.

About YaraMila Power

YaraMila Power is best for planting maize, potatoes and vegetables as it provides a perfect balance of Nutrients; Nitrogen, Phosphorus and Pottasium with Sulphur and micronutrients at an affordable price to the farmer.

Furthermore, it helps with the uniform growth of crop and therefore makes for better and uniform application in the farm as it’s a compound Fertilizer.

About Yara

Yara International ASA is a global Norwegian Company specializing in agricultural products and environmental protection agents. Founded in 1905 to solve emerging famine in Europe, today Yara has a worldwide presence, with more than 12,000 employees and sales to more than 150 countries.

Yara Kenya has been in operation in Kenya for the past 20 years; importing and distributing fertilizer to Kenyan farmers. Yara intends to bring more knowledge focus to farmers to develop agriculture through increasing farm profitability.

Yara is the maker of the well-known Chapa Meli brand of fertilizers, and in addition to DAP, CAN, Urea, Yara has 3 main crop specific products, designed for better yields : YaraMila, YaraBela and YaraLiva.

Yara fertilizers, crop nutrition programs and technologies increase yields, improve product quality and reduce the environmental impact of agricultural practices.

 

Elizabeth Agutu

Elizabeth Agutu

Elizabeth Agutu is Deputy Editor for Jubilant Oasis Stewards of Africa. Jubilant Oasis Stewards of Africa is the best online outlet for reliable African news and in depth analysis of developments in business, finance, markets, politics, culture, science and technology. Apart from being news breaker Jubilant Oasis Stewards of Africa is a training, research, PR and consultancy firm whose main focus is to help companies, governments and non-profits achieve competitive advantage through smart strategic alignment. Our three arms work in a collaborative effort to seek insight into the emerging trends of success and impart that acquired knowledge to our clients.

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